Idea

Crazy Machines

A concept for an activation for all HBO customers. We wanted to build a real HBO Crazy Machine in choosen shopping malls or HBO customer services. The central point of the campaign would be a red ball, which shoul be delivered by a hostess in a shopping center (flyers with HBO red ball) or HBO consultant. The red ball would have been considered as a starter for launching the entertaiment with HBO, so the red ball starts running the real crazy machine. 

Key visual

HBOposter01HBOposter01

Details

Work progress

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Flyers

flyer_01flyer_01
HBO_Uruchom_DL_wizualizacjaHBO_Uruchom_DL_wizualizacja
HBO_Uruchom_Glass_ShowcaseHBO_Uruchom_Glass_Showcase